hilton



Paris Hilton, a name who’s always in the news. First, there was the sex tape, then the feud with Nicole Richie and the stolen Sidekick. Lately it’s been the kinkajou bite and the vow of celibacy.



However, Paris says that’s not her real self. ‘It feels good to actually show the world that there’s a lot more to me than what they may read in the media or what they see on The Simple Life, because that’s basically a character that I’m portraying. In real life, that’s not who I am.’, says Hilton.



Surprisingly, Hollywood insiders who have watched as she launched a career based almost entirely on name and self-promotion agree: Paris Hilton just might be one of the smartest businesswomen in the entertainment industry.



Lea Goldman, an associate editor at Forbes magazine, which this year ranked Paris No. 56 on its list of the world’s 100 most powerful celebrities says that Hilton is a ’savvy’ person and more than the people, her fame and family fortune allow her to keep in her inner circle.



Goldman said that while Hilton herself made only about $7 million between June 2005 and June 2006, her media influence - like the way she’s turned certain L.A. venues such as boutique Kitson and restaurant Koi into photo-op hot spots - is extraordinary.



Roger Casey, vice president for academic affairs and provost at Rollins College in Winter Park, Fla. says that she is the ultimate icon for consumerist America. Moreover, with her family name and economic power she’s got an empire.



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