Kiwi: The shoe-care product brand that catered to mainly men and kids until now, is all set to venture out into the female market with three new products for women in Thailand.
The initiative finds its root in the fact that an increased number of Thai women have started working in offices and the shoe-care products are becoming a necessity for them too.
Sara Lee, the distributor of Kiwi products will target the women buyers with a campaign called “smiling feet”.
Not just this, the company has planned for some great things for kids too, including free supply of their products and school shoes too.
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Shoe product brand Kiwi turns to women now
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She started making films and television in 1997 and since then directed several documentaries and TV-programs. She did her education from The National Film School of Denmark, department of documentary and television, graduated in 2003.
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